Public communications, fake news, trustful and propaganda websites for news, internet trolls, influencers, how to write attractively in social media were among the topics of online discussion for LAP members that took place on January 26, 2021. The journalist Vesislava Tancheva made an in-dept review of the topics and analyzed the possible reasons for that contemporary phenomena that are shaping the informational flow context in new online media. It was discussed how this context is being shaped by the politicians and how it reflects on everyday decisions and the life of everyone, as well on the changing policies in every area of our life and especially in healthcare and education spheres.
Social marketing, reputation management, digital logorrhea, forced monologism, fake political promises were discussed as techniques for shaping social opinion and social environment, as well as catalyst for negative social changes in community accumulated in the past years.
The online meeting enjoyed a great interest.
Vesislava Tancheva has a rich experience and expertise in the area of media, public relations, civic organizations, human rights and marketing.